Archive for Barry Hurd
Barry Hurd is a social media consultant educating business owners to understand emerging social media tools and the promotional trends around them. This includes services such as Google, YouTube, Linkedin, and Twitter on topics ranging from search engine optimization, online reputation control, and strategic public relations.
Glenn Tilton & United Airlines Brand Attack - by pilot Union.
Professional brands have always been subject to attack in the media, but until recently there have not been too many options for creating your own news channel to use as platform for staging complaints. A few days ago Robert Mark from JetWhine.com covered “United Pilots give Tilton a Kick” based on United Airline pilots launching [...]
15Aug2008 | Barry Hurd | 0 comments | Continued
123 Social Media - 100 Days Later.
The team at 123 Social Media wants to reach out and say “Thanks!” for a warm welcome. In one-hundred days since our launch we have grown to July being at almost 10,000 unique visitors thanks to our readers from around the world and a lot of effort on our team.
As we have grown, a good [...]
Connectory- a Blogger Relations Campaign with Whitepages.com
What do blogger relations and Whitepages.com have in common? I am having a hard time drawing good connections and as far as bloggers and directory companies go “I should get it” more than most: I spent roughly eight years of my corporate life at Verizon Information Services / a.k.a. Superpages.com. That probably makes one of [...]
12Aug2008 | Barry Hurd | 3 comments | Continued
Social Media Training - Things you should read today
One of the greatest tools of social media is group sharing and collaboration. In that venue, you should expand your mind with two articles a day that will grow your social media brain-power. In the case of the following two articles: they will probably make your brain explode.
Our first article of choice is from Chris [...]
Corporate Social Media Reputation - ePerks or eJerks?
So many corporations are jumping into the social media space that a small few are defining exactly what you should (and should not) do. Today we are going to look at ePerks.com, a real estate web site that is a lead generator for real estate agents. Looking at the overall reaction that has occurred over [...]
4Aug2008 | Barry Hurd | 2 comments | Continued
Corporate Social Media Reputation - How to be Dugg to Death
Corporate social media is a huge buzz phrase. A company’s brand online- through social media reputation and word of mouth marketing is beginning to have more and more weight in today’s marketplace. In the past, the saying used to be that one bad customer could relay the story to ten you never met. In the [...]
31Jul2008 | Barry Hurd | 3 comments | Continued
Corporate Social Media 101 - Intermec Reviewed
Monitoring the huge trend in corporate social media, executives around the world are testing new ways of sharing information and trying to discard some old school stumbling blocks. Many corporate decision makers are left looking at advanced spreadsheets and blindly take shot after shot in the dark (hoping they hit the mythical beast “the prospect” [...]
29Jul2008 | Barry Hurd | 1 comment | Continued
Defibrillator? How to prevent a social media heart attack.
Per Wikipedia “Defibrillation is the definitive treatment for the life-threatening cardiac arrhythmias, ventricular fibrillation and ventricular tachycardia. Defibrillation consists of delivering a therapeutic dose of electrical energy to the affected heart with a device called a defibrillator. This depolarizes a critical mass of the heart muscle, terminates the arrhythmia, and allows normal sinus rhythm to [...]
25Jul2008 | Barry Hurd | 1 comment | Continued
Social Media Public Relations - What is PR 2.0?
Many clients ask our team exactly “what is 123SocialMedia?” and the answer is longer than a ten second explanation. Our company falls into utilizing online media in coordination with other promotional types to influence different demographic groups.
Adrian Moss has an article over on his blog -New market dynamics – new style PR agency, which defines [...]
Business Social Media - A Domain Name Guide
On the web, your name can (and is) your reality. However naming yourself online isn’t that simple. Choosing a domain name for a business web presence is one of the most critical items in your promotional venture: your domain name will be the nexus of your business for months, years, or even decades.
There are a [...]
