Building a Social Media Dashboard
There is no other way to say it: social media creates an insane amount of data from purchasing and conversation behavior, employee and consumer interaction, and daily lifestyle choices. How do we handle information overload? In order to figure out how to use social media for your benefit, one of the best starting points is [...]
Continue Reading →Social Media Policy & Employee Rights with National Labor Board
While there are many social media policy documents floating around and we’ve covered the topic in-depth here many times before (see related articles below) - it is always interesting when social media policy is viewed strictly from a legal and labor relations perspective. On that note I want to draw your attention to cases from the [...]
Continue Reading →Corporate Social Media Training, cookie cutter = bad
On a daily basis we receive inquiries for social media training via webinar and on-demand platforms. The reality of the request is that most of the people want a “canned solution.” The general reasoning goes like this: They have a problem. They need it fixed. They want to buy something off the shelf to fix [...]
Continue Reading →Social Media Training, a guide to no nonsense education
To help some of our readers I’ve collected a list of training articles that I have written over at BarryHurd.com that detail some of the core elements around types of media and how the interact in both the offline and online world. I typically add an additional article about once a month to this list [...]
Continue Reading →Social Media Training – 40 Questions for the Corporate Team
There are a lot of questions regarding social media training and how it ties into a larger organization. To help with that I’ve collected some of my thoughts in a free whitepaper that highlights some of the critical areas of impact you should be thinking about. You can read through the list of questions I’ve [...]
Continue Reading →Mobile Media Training – basic questions to think about
A day doesn’t go by without someone asking me about mobile media. At first glance it sounds like a relatively simple problem and is usually summarized by a question like “what is the best mobile app for us?” If only it were that simple for a company. The mobile trend is accelerating faster and faster. [...]
Continue Reading →Social Media Policy & Employee Communication
Our team has been detailing an on-going list of questions clients at 123 have regarding the functional models of employee communication. One of the core elements we continue to discuss is the social media policy frameworks for what is acceptable behavior for different types of industry communications. As part of the social media policy goes, [...]
Continue Reading →Social Media Training @ barryhurd.com
As an impromptu weekend post I wanted to share some additional social media training articles I’ve been posting elsewhere. These are some of the most recent social media training articles I’ve written on my personal blog over at BarryHurd.com Some of them are a little more casual than articles I write here on 123socialmedia, but [...]
Continue Reading →5 Tips for a Social Media Policy
Over the past few years I’ve personally researched the social media policy of hundreds of organizations, the regulatory conditions in niche industries, and the business risks no one gave attention to. I’ve witnessed the gigantic tidal wave of sites like Facebook force itself into both personal and professional lives, giants like Myspace swell up and [...]
Continue Reading →Social Media Training & Weekend Reading
As my on-going readers know, I’m always in a process of detailing strategies and tactics for different audiences on social media training. While our crew is often working on a number of projects, some of the ideas simply don’t make it to this blog. Here is a recap of ideas on BarryHurd.com and TradeShowSocialMedia.com that [...]
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