Weekly Learning
Business Social Media - A Domain Name Guide
On the web, your name can (and is) your reality. However naming yourself online isn’t that simple. Choosing a domain name for a business web presence is one of the most critical items in your promotional venture: your domain name will be the nexus of your business for months, years, or even decades.
There are a [...]
Business Social Media Writing 101
Darren Rowse of Problogger fame has an excellent guest post by Dustin M Wax regarding “Nine Signs of an Effective Blog Post“. Many good writers fail to realize some of the subtle nuances in writing online (such as for blogs or online communities) and this piece by Dustin breaks down some exceptional points. For additional [...]
9Jul2008 |Social Media Training in Plain English
Social Media Training can be difficult. How do you tell someone about a complex idea? In the case of CommonCraft.com, they use paper and video to make complex ideas easy to understand. Over the past months CommonCraft has created some wonderful viral videos on some pretty interesting topics, and in today’s case I’m sharing the [...]
2Jul2008 |
Social Media Networking - why should I?
One of the objections I often hear from people is “I don’t have time to network online!”, but do you have time to
Professionally Network
Find a new friend
Share your ideas
Build your business
Market yourself
De-stress?
What about…
Elevate yourself as an industry expert
Establish connections in other industries
Increase the efficiency of your networking
Offer introductions to your niche-experience on a daily [...]
Social Media Networking, Testimonials and Professional Referrals
Social media networking is transforming how professionals connect online. A decade ago, businesses needed to form entirely new relationships with one another. It started with an outreach campaign- such as a simple magazine advertisement or shaking a hand at a cocktail party. Over time and multiple interactions, a relationship was created. In the social media [...]
13Jun2008 |
Blogging Like a Kid
At some point, we all realize that we have no clue. We are kids that don’t even know how to play. Yet then we pick up the ball, bounce it a few times, and fairly soon we are making new friends.
I’m sure we are all experts in various things- one of my strengths is writing. [...]
Social Media Training with Joe
My friend Joe Hage and I did a marketing workshop last night for a small group of professionals. Normally hosting a marketing workshop wouldn’t be a noteworthy event, but in this case it is a wonderful case example of starting a connection using social media and developing into a trusting business relationship.
Who is Joe Hage?
As [...]
Social Media Presentation - How Not to use PowerPoint!
Two weeks ago I gave a presentation for The Executive Network of Seattle… and with my technical background and the subject matter at hand I think everyone was expecting some flashy PowerPoint slideshow with bullet points, animations, flashing lights, and statistical information. I didn’t do that. I actually went to the effort to present my [...]
6Jun2008 |
Business Social Media Fundamentals - What are they?
I receive several inquiries a week about what “social media” is. Unfortunately the real question most of them want to ask is “what is business social media?” or “how do I drive my business with social media?” Understanding all of the terminology and clutter surrounding emerging online tools and social trends [...]
3Jun2008 |
Social Media Keyword Tools
It is all about the keywords right? Well… not really. It is actually all about the demographics each keyword represents. When someone searches Google for “seattle real estate” you have to put yourself in the mindset of the searcher. Who searches for that phrase? It could be a prospect for a home, a real estate [...]
3Jun2008 |





