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Social Media Public Relations - What is PR 2.0?

Many clients ask our team exactly “what is 123SocialMedia?” and the answer is longer than a ten second explanation. Our company falls into utilizing online media in coordination with other promotional types to influence different demographic groups.
Adrian Moss has an article over on his blog -New market dynamics – new style PR agency, which defines [...]

21Jul2008 | Barry Hurd | 0 comments | Continued
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Business Social Media - A Domain Name Guide

On the web, your name can (and is) your reality. However naming yourself online isn’t that simple. Choosing a domain name for a business web presence is one of the most critical items in your promotional venture: your domain name will be the nexus of your business for months, years, or even decades.
There are a [...]

16Jul2008 | Barry Hurd | 1 comment | Continued
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Business Social Media Writing 101

Darren Rowse of Problogger fame has an excellent guest post by Dustin M Wax regarding “Nine Signs of an Effective Blog Post“. Many good writers fail to realize some of the subtle nuances in writing online (such as for blogs or online communities) and this piece by Dustin breaks down some exceptional points. For additional [...]

9Jul2008 | Barry Hurd | 3 comments | Continued
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Free Google Stuff - What You Probably Never Played With

If you have ever been searching online, you have probably been on Google looking for something. If you are like most people- for hundreds or thousands of things on Google. Oddly enough, I have a question: do you have any idea what other services Google offers for free?
Over the years Google has taken an [...]

3Jul2008 | Barry Hurd | 0 comments | Continued
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Social Media Training in Plain English

Social Media Training can be difficult. How do you tell someone about a complex idea? In the case of CommonCraft.com, they use paper and video to make complex ideas easy to understand. Over the past months CommonCraft has created some wonderful viral videos on some pretty interesting topics, and in today’s case I’m sharing the [...]

2Jul2008 | Barry Hurd | 0 comments | Continued
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Online Reputation Control- Google Alerts, Google Everything

A good portion of online marketing is understanding how your professional brand is being influenced online. At some point in time, any company will be subject to having good (or bad) press coverage, customer commentary, or industry debate. Knowing that the conversation is occurring is the first part of winning the long-term battle of having [...]

25Jun2008 | Barry Hurd | 3 comments | Continued
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Social Media Networking - why should I?

One of the objections I often hear from people is “I don’t have time to network online!”, but do you have time to

Professionally Network
Find a new friend
Share your ideas
Build your business
Market yourself
De-stress?

What about…

Elevate yourself as an industry expert
Establish connections in other industries
Increase the efficiency of your networking
Offer introductions to your niche-experience on a daily [...]

22Jun2008 | Barry Hurd | 1 comment | Continued
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Alltop News Aggregation

Keeping track of millions of news sources is increasingly difficult, especially if you are not a tech savvy user of the web and don’t know how to effectively browse for information. In many cases, sites like 123SocialMedia and others are becoming information aggregation points where experienced professionals like our staff choose to inform our readers [...]

21Jun2008 | Barry Hurd | 1 comment | Continued
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Social Media Networking, Testimonials and Professional Referrals

Social media networking is transforming how professionals connect online. A decade ago, businesses needed to form entirely new relationships with one another. It started with an outreach campaign- such as a simple magazine advertisement or shaking a hand at a cocktail party. Over time and multiple interactions, a relationship was created. In the social media [...]

13Jun2008 | Barry Hurd | 3 comments | Continued
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Blogging Like a Kid

At some point, we all realize that we have no clue. We are kids that don’t even know how to play. Yet then we pick up the ball, bounce it a few times, and fairly soon we are making new friends.
I’m sure we are all experts in various things- one of my strengths is writing. [...]

11Jun2008 | Barry Hurd | 2 comments | Continued
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  • Recent Comments

    • Thank you Barry. Great article. I have always used Google Adwords and Adsense, but I really didn't have ...
      ldonovan | 22Jul08 | More
    • Very good tips. Domain names are more important than most people realize. Especially for search engine rankings. Jen Thomas Research ...
      Jen | 19Jul08 | More
    • Thanks for the great information Barry. Unfortunately many of my posts don't follow enough of those guidelines.
      Hair Farmer Joe | 12Jul08 | More
    • Hey, thanks for the kind words. The points you add are important -- they help get readers to the post ...
      Dustin | 10Jul08 | More
    • Good post here, with some useful tips to us bloggers Check out my blog on social networks http://facevaluebook.blogspot.com/
      Jenny Orr | 10Jul08 | More