123 Social Media

Social Media Training with Joe

My friend Joe Hage and I did a marketing workshop last night for a small group of professionals. Normally hosting a marketing workshop wouldn’t be a noteworthy event, but in this case it is a wonderful case example of starting a connection using social media and developing into a trusting business relationship.
Who is Joe Hage?
As [...]

6Jun2008 |

Barry Hurd | 1 comment | Continued

Social Media Presentation - How Not to use PowerPoint!

Two weeks ago I gave a presentation for The Executive Network of Seattle… and with my technical background and the subject matter at hand I think everyone was expecting some flashy PowerPoint slideshow with bullet points, animations, flashing lights, and statistical information. I didn’t do that. I actually went to the effort to present my [...]

6Jun2008 |

Barry Hurd | 2 comments | Continued

Business Social Media Fundamentals - What are they?

I receive several inquiries a week about what “social media” is. Unfortunately the real question most of them want to ask is “what is business social media?” or “how do I drive my business with social media?” Understanding all of the terminology and clutter surrounding emerging online tools and social trends [...]

3Jun2008 |

Barry Hurd | 0 comments | Continued

Social Media Keyword Tools

It is all about the keywords right? Well… not really. It is actually all about the demographics each keyword represents. When someone searches Google for “seattle real estate” you have to put yourself in the mindset of the searcher. Who searches for that phrase? It could be a prospect for a home, a real estate [...]

3Jun2008 |

Barry Hurd | 3 comments | Continued

Bellevue MIT event - The Business of Public and Personal Data

If you missed the announcement on several other sites, the MIT Forums of the Northwest is having a great panel on Wednesday night (June 4th) - MIT Event - The Business of Public and Personal Data. Any business professional, especially communications and public relations decision makers should be looking at this information and forming some [...]

2Jun2008 |

Barry Hurd | 0 comments | Continued

Professional Social Media Profiles

There are more professional networking and community sites today than you can shake a stick at. Yet as a professional business person, you need to have a presence on some choice locations to network with others, establish a communication channel, protect your reputation, and establish a brand for your company. In the online world, you [...]

28May2008 |

Barry Hurd | 5 comments | Continued

Enterprise Social Media Platforms Choices

This is a quick reference point for any decision maker looking to jump into the social media space and launch your own community. While I would like to say there are obvious differences in the community space for enterprise social media platforms, the most unique quality of these providers is service and assistance. Technically [...]

26May2008 |

Barry Hurd | 9 comments | Continued

Mybloglog Social Media Community Widget

A lot of people ask me about the different blogs and social sites I setup, and many of them have a common feature on the sidebar that has dozens of member images looking back at you (the reader). That service is MyBlogLog. If you don’t have it enabled on your blog, you should really have [...]

26May2008 |

Barry Hurd | 1 comment | Continued

Enterprise Social Networking Platforms

Almost every business and entrepreneur wants a social networking platform and virtual community. If you have a community or want to develop one around your business- the online technology has become so affordable it is often just a matter of customizing free open-source software or paying minimal fees for having your own created by someone [...]

23May2008 |

Barry Hurd | 1 comment | Continued

How Often Should You Update Social Media?

This is probably one of the most commonly asked questions I receive - “How often should you update social media?” and it often leads to a slightly raised eyebrow and the answer of “it depends on who you are talking to.”
When you are using social media, you are actually speaking to a minimum of three [...]

21May2008 |

Barry Hurd | 1 comment | Continued