Must Read Corporate Social Media Articles

MUST READ articles for corporate decision makers. Each one of these articles has information in it that can save thousands of dollars on your budget.

Social Media Strategy – Sesame Street gets it, do you?

Out of the thousands of social media communicators online, I find it ironic that one of the most successful adopters of the social media toolset has been Sesame Street. Of all the CEOs and executives in the world, Big Bird and the Cookie Monster seem to have figured out how to drive the Sesame Street [...]

Corporate Social Media with Wordpress

We often hear the question: What corporate social media sites use Wordpress?
After all- It is free open source software. It is often followed with questions like: Who would use free software to run a significant corporate site? Lets take a look at a few…
Big Media Sites

The New York Times
The Wall Street Journal
CNN

Companies you may [...]

Corporate Social Media Reputation – ePerks or eJerks?

So many corporations are jumping into the social media space that a small few are defining exactly what you should (and should not) do. Today we are going to look at ePerks.com, a real estate web site that is a lead generator for real estate agents. Looking at the overall reaction that has occurred over [...]

Corporate Social Media 101 – Intermec Reviewed

Monitoring the huge trend in corporate social media, executives around the world are testing new ways of sharing information and trying to discard some old school stumbling blocks. Many corporate decision makers are left looking at advanced spreadsheets and blindly take shot after shot in the dark (hoping they hit the mythical beast “the prospect” [...]