Six Months Later – PR Agencies who don’t blog?
My recommendation to any firm (or prospect): These are basic questions that speak entirely to the social media service niche. If any agency claims to be a true “one stop shop of experts”, take the time for some due-diligence and ask some basic questions regarding the expertise.
Read morePR reputation “Little Black Book”- What is a client list worth? Part I
Agencies unknowingly placing client lists online, listing points of contacts that were often several layers past “the gatekeepers” at major corporations around the globe.
Read morePR is killing itself, and it hurts to laugh.
In almost every instance, my hope of seeing the public relations profession survive the transformation becomes dimmer and dimmer. There are a few bright souls valiantly trying to keep the torch blazing, but we face grimm times…
Read moreOnline reputation expert? I have a question for you.
For the past six years I have been greatly interested in the ramifications of online personal identity. The creation of an “Internet Persona” and the social impact digital information plays in the real world. I was one of the first entrants into the online reputation space, but decided to concentrate on the recruiting space for [...]
Read moreSocial Media Recruiting- Branding Blunders
Social media is being used more and more in the recruiting space, establishing companies through “soft channels” and creating buzz through sites that are offering new channels. One of the growing recruiting channels that touches on social media is Craigslist.
While doing research on local Seattle Marketing and Public Relations firms, I came across one of [...]
