Social Media Profiles – avoiding brand death
On the professional front, many individuals and companies are finding a lot of challenge with professional social media profiles. If you want a healthy brand online, first sit down and create a social media strategy that is in alignment with your short and long term goal. Having a coordinated plan to the way you interact [...]
Read moreGolds Gym, a case review- why local brand reviews matter
Many corporate users are looking at social media and online communication and they don’t have the knowledge to see how “big picture” interacts with “micro conversations” or how big brands names are either supported or destroyed at different geographic levels.
Read moreProfessional Social Media Profiles
There are more professional networking and community sites today than you can shake a stick at. Yet as a professional business person, you need to have a presence on some choice locations to network with others, establish a communication channel, protect your reputation, and establish a brand for your company. In the online world, you [...]
Read moreAdvertising Age Old Social Media
This article will not earn me any amazing supporters in the world of advertising…
It seems that social media is moving more and more “main stream” everyday. Advertising Age (a fairly popular marketing industry publication) has the wonderful statement of “Nothing is worse than a half-assed blog with infrequent updates and little customer relevance or connecting.”
Intelius Social Media and Search Branding
There is a lot to be said about the power of branding your company online, but also understanding how that branding is perceived and accepted. Search engines are one of the key methods that you are found online, yet what kind of information can you find about a business with online search engine knowledge?
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